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An Earful on Ethanol: Rising Food Prices, Inefficient
Production and Other Problems
Just a year ago,
ethanol was the renewable fuel of the moment. Derived mostly from corn grown
in America's heartland, ethanol was promoted as a home-grown ticket to
energy independence for the U.S. and other oil-importing nations.
Doing a Sports Deal? Get Personal
When the National Football
League adopted a liberal free agency rule in the early 1990s, allowing
players to more easily jump to new teams for lucrative deals, no superstar
was expected to earn more than future Hall of Famer Reggie White, an
intimidating defensive lineman whose contract with the Philadelphia Eagles
was expiring.
Why the Credit Crunch Should Help Corporate M&A
Credit market turmoil is altering the global playing field in buyouts and
acquisitions, a field rife with complaints in recent years about too much
money chasing too few good deals.
How to Cash in on a Warming Planet - by Adam Aston
Set aside, for now, the really complex and costly financial implications of
climate change. Ignore the tricky abstractions of carbon trading. Forget the
worries over flooded cities and the ins and outs of renewable energy.
When Your Product Becomes a Commodity
How often have you heard a manager blame "commoditization" for failing to
deliver sales or profits? If you've heard it, you've probably wondered if it
was just a convenient excuse or if the manager had a valid point.
The State of Innovation - by Jessie Scanlon and Reena
Jana
It's not just a buzzword—three recent surveys find innovation is still a
high priority with a majority of executives across industries and across the
world
The Hidden Market for Babies
"It is difficult to conceive of a child as commerce," writes Harvard
Business School professor Debora L. Spar in her new book, The Baby Business:
How Money, Science, and Politics Drive the Commerce of Conception.
Why companies need owners
"What this company needs is an owner," declared Sam Zell, after completing
the $8.2 billion deal that put him in charge of the Tribune Co., which owns
newspapers including the Chicago Tribune, the Los Angeles Times and Newsday.
"It needs someone who accepts the responsibility for what this company
does."
Beware the dreaded R word
You don't know whether we're in a recession until months after it starts.
But investing successfully requires looking forward, not backward.
Acting Globally but Thinking Locally? The Influence of
Local Communities on Organizations
An institutional theory of how local
communities continue to matter for organizations, and why community factors
are particularly important in a global age.
Marrying Marketing Science with the Front Lines: One Book Publisher's
Winning Combination
The rise of the Internet has been a boon to the National Academies Press, or
NAP, the book-publishing arm of the National Academy of Sciences. But by the
start of this decade, the promise of the web also posed some potential
pitfalls.
How to Retain Customers - Sun Microsystems Case Study
Telefónica Móviles expanded its wireless content offerings by setting up a
Java technology-based delivery system and developer network. Customers are
happy to buy in.
Who Owns You?
Finding a Balance between Online Privacy and Targeted Advertising
Facebook outlined a strategy to integrate more targeted advertising into its
popular social networking website.
How Executives
Can Enhance IP Strategy and Performance - Markus Reitzig
New research indicates an increased focus on IP among executives at leading
companies. The evolution of IP strategy is illuminated by conversations with
senior executives at Novo Nordisk A/S and F. Hoffmann-La Roche Ltd.
Making People
Decisions in the New Global Environment - Claudio Fernández-Aráoz
Emerging markets are now part of the intense competition for the best global
talent. Global companies must understand the current realities, cut the
hiring red tape, and use best-practice recruiting to hire and retain top
global talent.
How Companies
are Marketing Online
A survey of marketers from around the world shows where online tools are
most important, how they’re being used, and on which ones companies plan to
spend more.
How half the
world shops: Apparel in Brazil, China, and India
Multinational retailers face new challenges to capture the increased
spending power in each of these distinctive markets.
Is Wireless Internet Marketing Still a Fantasy? - by Geoff Livingston
Discerning the future of marketing tools for social-media usage in this kind
of environment can be extremely frustrating for the best technology minds,
much less for marketing executives and non-industry-specific CXOs and
entrepreneurs.
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